Nicola Eliot

Nicola Eliot is is the regional head of contentDirector for BBC World News commercial creative advertising team ‘BBC StoryWorks’ for Asia. She studied marketing and psychology business from St Andrews and Edinburgh universities, and married her education with her love of content and production 12 years ago when she began connecting beautiful content stories with brand messaging, and bringing understanding how to achieve the maximum value for to the audience as well as the brand. These productions were seen across TV and digital regionally, and have been nominated for awards such as an International Emmy.

In her current role with BBC, Nicola leads the regional teams in creating innovative and impactful stories across TV, online and social social platforms. These solutions that empower brands through BBC’s powerful storytelling and trusted platforms to achieve their KPI’s in campaigns that reach across the globe in the APAC region. The BBC StoryWorks team provides a full creative service, with end to end ideation, innovation, strategy, and production and campaign management. Nicola has created content for brands such as Huawei, Standard Chartered, Alibaba, Microsoft, IBM and many more. ………(more) on campaigns reaching over… (figures about campaigns that she has reached) and has won awards for…..