Rashida Badlawala

Rashida Badlawala is the content manager at Al Futtaim Digital Retail in Dubai, UAE, where she manages and runs the end to end content functionalities of the retail website www.acehardwareme.com. A mass media graduate with experience in developing content strategies for ecommerce start-ups, Rashida has successfully undertaken various projects in her current and previous roles.

In addition to being a writer, her passion lies in photography and her food & travel blog truetotaste.