Sherry Gera

Sherry Gera is a dynamic marketing professional with over 15 years of experience in driving strategic market planning, data driven marketing and campaign execution. Her current stint in IBM as a content marketing leader has led to her project manage and successfully execute many marketing programs. In the recent past she has led the IBM services Content Strategy to influence existing industry thought leaders and influencers with a data driven approach to achieve enhanced engagement for the company, helping turn them into brand evangelists. Over her career, she has spearheaded many marketing initiatives to drive transformational change in the way the discipline contributes to business outcomes and has been recognised with many awards and accolades in her field namely- The Incredibles, Forward Thinker and more.