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Role Player

Dr. Mateen S Shaikh

Head - Sales, Marketing & Channels
IAS India

Results-producing Marketing Professional with 11+ years of proven record of accomplishment in planning and leading comprehensive marketing strategies in support of business goals and objectives. Expertise in directing the creation of marketing tools and steering the execution of marketing programs. Demonstrated success driving growth in targeted markets through implementation of key projects. Solid leadership skills; able to build and guide top-performing marketing teams. Adept at communicating with management, partners, vendors, and internal departments to coordinate overall marketing efforts.
Specialities: New Product Introduction, Business Development, Media buying, Marketing Strategy & Positioning, Media Planning, Internal Communication, Outdoor & Electronic media, Marketing Collaterals, Brand Positioning, PR, Corporate Communications, Consumer Research, Acquisition & lead generation, Activation & engagement, Digital channels, Competition tracking, Strategic business tie-ups & barter alliances.

Dr. Mateen shaikh is holding bachelors degree in biotechnology an MBA in Marketing + IT & Systems from IBS Hyderabad and PhD in Marketing Management from kavayitri bahinabai chaudhari north maharashtra university.