Senior Director, Marketing (APAC) Cognizant Digital Business
Suchita Leads Marketing for the Cognizant Digital Business (CDB) in APAC to oversee go-to-market strategy, planning and execution in support of key Global and Asia Pacific regional business objectives.
Her key responsibilities cover building brand awareness and reputation for the Cognizant Digital Business BU and the company’s capabilities in key APAC markets including India, Australia, Singapore, Hong Kong, Japan, Middle East. Amidst rapid technology adoption across businesses, her mandate is to drive the key themes around the Fourth Industrial Revolution covering Digital Transformation, AI& Analytics, Interactive, Connected Products - IoT, Digital Strategy, Innovation & Technology that shape business ecosystem & customer expectations. Her role at Cognizant gives her immense opportunity to help build “Digital Enterprises of the Future” She has a deep understanding of the IT ecosystem & complex enterprise purchase decision-making process in the era of Digital Transformation. She has learnt and honed her skills as a B2B2C marketer and brings to table a keen sense for business-oriented marketing coupled with strong execution capabilities.