Mihhiir Lakhani

Head - Marketing
NMIMS Global

Mihhiir Lakhani a seasoned marketing expert with over 18 years of experience in programmatic media, performance marketing, and marketing analytics. He is passionate developing campaign and communication strategies based on deep consumer insights.

Currently, Mihhiir is the Head of Marketing at NMIMS Global, where he has played a key role in increasing student enrollment by 50% year-over-year with profound passion towards democratising access to quality education. His innovative ideas, strategic thinking, and aggressive marketing tactics propelled NMIMS Global towards this impressive growth.

In his previous roles :

As the Head of Programmatic [m]PLATFORM at GroupM India, Mihhiir demonstrated leadership in shaping programmatic initiatives.

He also contributed significantly to Madison Media, where he established a Programmatic Desk and spearheaded the scaling-up of the performance marketing business.

He also held positions as a Strategist at iProspect, where he was responsible for performance media strategy for Major brands in West.

His innovative media strategies and campaigns not only garnered awards but also delivered outstanding results for his clients.