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Role Player 2023

Purnendu Seth


Senior Director Marketing - Emerging Market & Europe
Cipla Ltd.


Purnendu is an M.B.A from K.J. Somaiya institute with more than 20 years of work experience with top pharmaceutical companies in different markets, levels, therapies, and functions.

He is a good trainer, explores every opportunity to learn. He has undergone intense training and acquired certificate from ivy league institutes like ISB Hyderabad, IIM Calcutta, IIM Ahmedabad, Cornell university USA, INSEAD France and Cambridge England. In his career he has recruited, trained, and nurtured close to 100 brand managers.

Purnendu is recipient of several National & International marketing excellence awards and appeared in management case study published in Ivey Publishing in for therapy & brand building initiatives.

In his recent role Purnendu has shaped up Marketing, Digital, and SFE infrastructure for Cipla International, leading to consecutive market-beating growth for 2 years with his exceptional skills, and strong rationality. His consistent delivery quarter-over-quarter internal growth for the past 15 quarters has been widely recognized for his unwavering dedication to the organization. Not just that, he has redefined Marketing and SFE strategies during the pandemic, resulting in double-digit growth in focus markets and brands and played a significant role in several businesses turnarounds like Sri Lanka, Nepal, Spain, and UAE.