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Role Player 2023

Shwetal Basu


Chief of Marketing and Communication
Shoppers Stop Ltd.


Shwetal Basu is the Customer Care Associate and Chief of Marketing and Communication at Shoppers Stop Ltd.
Shwetal has a strong experience of 20 years in customer behavior, marketing, and communications, across multiple industries such as FMCG, telecom, security services, banking, and retail. She brings to the table a deep understanding of the consumer across demographics and geographies to create successful marketing strategies in sync with the brand's vision.
In her previous stints, she was associated with Metro Brands Ltd, Aditya Birla Retail Ltd., and HDFC Bank.