Vishesh Sharma

Chief Marketing Officer
Bajaj Financial Securities Ltd.

A FinTech Marketeer, striving to make financial ecosystem inclusive for millennials! "My success lies in turning cost centers into revenue centers for organizations and building organic ecosystems, which deliver not just sustainable but also scalable business growth," says Vishesh Sharma who has recently joined Bajaj Financial Securities as its first Chief Marketing Officer. Vishesh belongs to a rare breed of professionals with a journalistic background who have transcended the world of Finance and entered the highest echelons of Marketing. Previously, he was the Chief Marketing officer at Ashika Group, India's leading diversified financial services group with four key business verticals including Retail Broking, Institutional Broking, Startup Funding and Global Family Office Services.
Vishesh's experience cuts across diverse marketing disciplines, including brand communication, content marketing, corporate communications, reputation management, product marketing, public affairs, and financial education. He started his professional career with The Hindu, and continued his journey with renowned publications, including Dalal Street Investment Journal and Progressive Media Group. Thereafter, Vishesh switched to the corporate world and worked with reputed companies including Sharekhan by BNP Paribas and Angel One before joining Ashika Group.
Throughout his career, Vishesh has been recognized for his remarkable professional accomplishments. In 2020, he was named Content Marketer 40u40 by Exchange for Media and the Marketing Leader of the Year in the BFSI segment by Nasscom. A year later, he was honored as the Rising Media Star by Best Media Info, Corporate Communications Person of the Year by AdGully, and 40u40 PR Professional by Reputation Today. He won Gold at Inkspell awards under the category of Content Marketing Professional 2021. Vishesh was also bestowed with Excellence in PR award by Adgully under their Leader 2.0 awards in 2022 and was also felicitated by World Marketing Congress as one of India's Top 50 Influential Marketing Leaders.
Recognised as a thought leader in Fintech Marketing, Vishesh is a frequent keynote speaker at many educational institutes and thought-provoking events like IIT FinFest, Amity University, IMT Nagpur, NMIMS, among others.
He strongly believes that 3Vs (Voice, Vernacular, and Video) are the key pillars that will define his legacy as a Marketeer over next 10 years.